Campaign: International Women’s Day

WPP company(s):
SCANAD Nairobi
Client:
Kenya Power and Lighting Company

Overview

Kenya Power’s Last Mile project is helping more people access electricity, particularly among low-income groups. This campaign for International Women’s Day, celebrated the achievements of the company’s female employees.

Results:

  • 271,000 people reached on Facebook
  • 307,000 social media impressions